ROSE DRAPER

CHANNEL REBRAND FOR SBS 2

SBS2 CHANNEL REBRAND 2013

REBRAND PACKAGE, SBS

SBSPOPASIA & VARIOUS

While working at SBS TV as a Senior Broadcast Designer, I worked closely with the Creative Director and a Senior Promo Producer on the 2013 SBS2 rebrand. (See MOTION gallery.) Concept, design and animation of all onair livery including channel lineups, idents, bugs and break-keepers. We created a  new channel brand, successfully attracting a new SBS market: 'thinking 20's to 30's' .

SBSPopasia launched in 2012 as the first asian pop music program in Australia. I designed and animated the show package, logo redesign and concepts for merchandise.

 

Various branding-related work illustrates on-brand design
and animation.

SBS2 Concepts, design + animation, videography, art direction

RELEASED: 2013

 

SBSPopasia: design + animation

RELEASED: 2012

CLIENT: SBS AUSTRALIA

 

 

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